The area’s fourth Jersey Mike’s Subs opens Wednesday in Martintown Plaza next to Belk.
The new restaurant, located at 1141 Knox Ave., comes two years after the franchise owners opened their first location in Grovetown.
Franchise owners Eric Clark and Jason Wren will hold a grand-opening celebration Wednesday through Sunday.
A free sub fundraiser will support the Southeastern Firefighters Burn Foundation. The restaurant is circulating 10,000 coupons throughout the community offering a free regular sub for a minimum $2 contribution to the foundation.
“The Southeastern Firefighters Burn Foundation is an organization that we partner with year round,” Clark said. “In addition to supporting the Burn Foundation for our annual Month of Giving in March, this is our third grand opening to raise money for the cause.
‘‘We’re glad to support a charity that is locally based and supports patients and their families by providing medication, supplies, transportation, housing and support during their time of need.”
Since 2010, Jersey Mike’s locations throughout the country have raised nearly $10 million for worthy local charities and have distributed more than 750,000 free sub sandwiches to help numerous causes.
Started in 1956, Jersey Mike’s now has 1,300 restaurants open or under development nationwide. In just three years, the company has nearly doubled in size.
Clark and Wren also have locations in Martinez and Aiken. The Aiken location, in the Eastgate shopping center, opened Jan. 8.
“With our first store in Grovetown, it had so many people that would come on a regular basis from North Augusta and Aiken that were fans of Jersey Mike’s from the Columbia, S.C., area,” Clark said of the Aiken spot. “That was one reason we decided to go over in the Carolina area before picking back up over in Georgia again, just to give those people somewhere to go that’s kind of between Columbia and Augusta.”
Clark said the new North Augusta location will have about 20 employees. The restaurant’s hours are 10 a.m. to 9 p.m., seven days a week.
The franchise owners have the rights to open one more location in the metro area.